Bacardi Singapore Cocktail Search Media Launch with Professional Emcee in Singapore, Melvin Ho

Bacardi Singapore Cocktail Search Media Launch with Professional Emcee in Singapore, Melvin Ho

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Bacardi Logos

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Bacardi Logos

That’s right, that’s me at the super Bacardi Singapore Cocktail Search Launch Party trying very hard not to look drunk on the job. Okay I’m just kidding, haha. I got drunk after!

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Introduction Picture

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Introduction Picture

I was super excited to be chosen to launch Bacardi Singapore’s Cocktail! It combined all the things I love in life- hosting, drinking and meeting people 😛 You see, right now when you think about Singapore’s signature drink, you always think ‘Singapore Sling’ because that’s pretty much all we have. So the people behind Bacardi decided it was time for Singapore’s next signature Cocktail!

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Interview Picture

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Interview Picture

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Interviewing

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Interviewing

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Group Picture

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Group Picture

This launch involved three local but very different Singapore influencers working with established bartenders to create three new Bacardi-based Cocktails. They came up with: Old Man and the Sea, Tiki Taka and Kampong Sour. In October 2012, the public, along with the media, were invited to the Launch Party to have a taste of these delicious new drinks (those who didn’t make it got to try it at popular nightspots!).

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Gathering

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Gathering

At the Launch Party, everyone was treated to watching these cocktails being made by the masters themselves and I must say, they worked hard to feed the excited crowd who kept wanting more! Post-drinks, attendees gave their votes and the voting was then open to the public via Facebook 🙂

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Facebook Voting Page

Bacardi Singapore Cocktail Search | Product Launch Media Launch Emcee Singapore | Melvin Ho | Facebook Voting Page

The eventual CHAMPION: KAMPONG SOUR! It’s now being sold at several bars and clubs, most notably Zouk 😉 You guys should really go have a taste of it- it’s soooooooo good.

Big thanks to Bacardi for hiring me and congratulations on such a successful Launch! 🙂